Advisory is for companies that are mostly figured out but want an experienced outside voice at the table. Maybe you have a VP of Marketing who's strong but needs a sounding board. Maybe you're a CEO who wants a marketing brain trust before making a major decision. Maybe you're going through an M&A process and need your marketing story to hold up under scrutiny.
I've helped companies position for acquisition, build the marketing infrastructure that makes due diligence go smoothly, and communicate value in a way that moves buyers. I know what a strong marketing function looks like to a strategic acquirer, and I know how to build toward it.