SERVICE 04

GIVE YOUR TEAM THE SKILLS THEY ACTUALLY USE ON MONDAY MORNING.

Half-day and full-day workshops for marketing teams, sales teams, and business leaders. No theory. No filler. Just frameworks, tools, and tactics that improve performance immediately.

BOOK A WORKSHOP

THE APPROACH

TRAINING THAT STICKS

Most corporate training is forgettable. Slides, a speaker, a certificate, and then back to doing things the same way. My workshops are built around the opposite assumption: people learn by doing, not by listening. Every session is interactive, problem-focused, and designed around your team's actual challenges.

I bring 15+ years of in-the-trenches marketing experience into every training. No academic frameworks lifted from textbooks. The tools and systems I teach are the ones I actually use with clients.

TOPICS

WORKSHOP TOPICS

DIGITAL MARKETING FUNDAMENTALS (HALF-DAY)

For teams that need to understand how modern digital marketing works — SEO, paid media, content, email, and analytics — and how to evaluate the performance of each. Great for leadership teams, sales teams, and marketing hires who need context fast.

CONTENT STRATEGY & SEO FOR BUSINESS GROWTH (HALF-DAY)

How to build a content engine that generates organic traffic, builds authority, and feeds the sales pipeline. Covers keyword strategy, content architecture, distribution, and measurement. Includes hands-on workshop component.

AI IN MARKETING: TOOLS, WORKFLOWS & GUARDRAILS (HALF-DAY)

Practical AI integration for marketing teams. What AI is actually good at, what it gets wrong, how to build workflows that use AI as a force multiplier, and how to set guardrails that protect brand credibility. Built for teams actively using or considering AI tools.

MARKETING & SALES ALIGNMENT (FULL-DAY)

The most expensive problem in most companies is the gap between marketing and sales. This full-day workshop brings both teams together to define shared language, shared metrics, and shared accountability for pipeline. Includes process mapping, SLA definition, and CRM workflow design.

FULL MARKETING AUDIT WORKSHOP (FULL-DAY)

A structured full-day session where your marketing team conducts a live audit of your current marketing function. Walk away with a prioritized gap analysis, a 90-day action plan, and a shared understanding of what needs to change.

CUSTOM WORKSHOPS

Don't see your topic? Most of my workshop engagements are custom-built around the specific challenge a team is facing. If you can describe the problem, I can build the training.

HALF-DAY FROM $3,500 · FULL-DAY FROM $6,500

Multi-session engagements available. Travel and logistics billed separately for on-site. Virtual delivery available.

Related Services

Conference Speaking

High-energy, no-fluff keynotes on digital marketing, AI in business, and building growth systems. Built for conferences, corporate events, and leadership summits.

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Marketing Consulting

A focused diagnostic and strategic engagement for companies that need clarity fast. You'll walk away with a clear plan, prioritized actions, and zero ambiguity about what to do next.

Marketing Consulting →

Marketing Systems & AI

I build the workflows, tools, and systems that let your marketing operate predictably, scale without adding headcount, and improve automatically over time.

Marketing Systems & AI →

"Matt is responsible for implementing systems that have not only improved the quality of work but also the quality of the team as a whole. He is an excellent mentor."

James F-T

Senior Marketing Manager

Let's talk.

READY TO GET
STARTED?

If your team is ready to stop guessing and start executing with confidence, let's build the right session. Tell me what your team is struggling with and I'll design something they'll actually use.